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Marketing, built and run as one system

Marketing that
compounds.

Carmine gets you more of the right leads, before your rep even makes a call. We run every channel as one system and make every asset with the taste of a luxury house. Then we show you what it brought in, in revenue.

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$400K → $5M marketing-sourced pipeline Two sales reps Three years

The problem

Most agencies handle one piece. We handle all of it.

We run the ads, the outreach, the content, the website, and the tracking as one system, built and operated by us. One number that matters. One team accountable for it.

Know what’s working

We report against revenue. Not vanity metrics.

Most agencies show you traffic, impressions, and “leads” that never turn into customers. In the first month we set up tracking that follows every lead from the first click to the closed deal, so you can see which channels earn their budget and which ones are quietly wasting it. Built once, then running on its own.

Under the hood

A UTM standard, tracking through Google Tag Manager, lead-source data written into your CRM, and channel-by-channel return on spend.

Closed-loop attribution
Outreach Advertising Search Content Website First touch to revenue Closed revenue Outreach Advertising Search Content Website First touch to revenue Closed revenue

Every dollar you spend traces to a lead. Every lead traces to revenue.

What we run

One engagement. Every channel your buyers use.

Strategy, outreach, advertising, search, content, and your website run together as one engagement. Everything is made to one standard of taste and measured against one number: the leads it brings in.

  • Lead generation

    Outreach and advertising aimed at the buyers your reps actually cover. Quiet deals get followed up, and every lead is traced back to the campaign that produced it.

  • Search and AI visibility

    When a buyer asks Google, ChatGPT, or Perplexity who to consider, your company is the one that gets named. Awareness at the exact moment the shortlist gets written.

  • Content

    Articles, decks, one-pagers, landing pages, magazines, and LinkedIn posts that make buyers see you as the company that knows the category best. The depth of your best expert, finished with the polish of a luxury brand.

  • Web experience

    Landing pages, the full site, and the forms that turn a visit into a lead. Designed to the same standard as the ads and built to convert.

A giant sequoia standing among younger trees.

Who we work with

B2B companies with a real product and the ambition to lead their category.

We work with companies that sell to professional buyers: purchasing teams, practice and store owners, distributors, and other businesses. The industry matters less than the fit.

A proven product
Customers already buy it and keep buying it. Marketing makes more of the right ones find it.
Considered buyers
People who research before they talk to a rep, and often more than one of them per deal.
Room to invest
A sales team ready for more leads, and a budget for a senior team that builds and runs the whole system every week.

If that sounds like your company, everything on this page is built for you.

How we operate

First we learn your market. Then we build the engine.

  1. Diagnostic

    Study your market, your buyers, your website and landing pages, and how leads are tracked today, so the plan starts from what’s true.

  2. Architecture

    Set the strategy: who we’re targeting, which channels, the creative direction, and how we’ll measure results.

  3. Build

    Build the campaigns, outreach, content, landing pages, site, and forms, all in accounts you own.

  4. Operate

    Run it every week. Report leads monthly and pipeline quarterly.

See how an engagement runs, phase by phase

The standard

Anyone can buy the channels. You hire Carmine for the taste.

Your buyers judge the company by its ads, its website, and its sales sheets long before they see the product. In most B2B categories, that material looks assembled by committee.

The magazine
The sales deck
The ad
The one-pager
The landing page

Specimens shown in Carmine’s own identity.

We hold every asset to the standard of a luxury house: the restraint, the typography, the photography, the sentence that says one thing well.

That polish is what makes a buyer stop scrolling, take the call, and remember your name when the shortlist gets written. The system underneath turns each of those moments into a lead you can trace.

  • The restraint

  • The typography

  • Close view of bark covered in moss.

    The photography

  • The sentence

Proof

The system works.
Here’s the proof.

A respiratory medical device maker went from $400K to $5M in marketing-sourced pipeline in three years, with two sales reps. Nothing was torn down and rebuilt each quarter. The same system kept getting stronger.

Read the case study

$400K → $5M

marketing-sourced pipeline

Twosales reps

Threeyears

Let’s build marketing that brings in leads and keeps bringing them in.

Book a 30-minute call. We’ll tell you plainly whether we’re the right fit. If we’re not, we’ll point you somewhere better.

Book a Call